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LinkedIn introduces Event Ads and “boosted” posts

LinkedIn has introduced Event Ads and the ability to “Boost” organic posts from within a brand’s page, the company announced Tuesday. Alongside these ad products, the professional networking platform also announced Custom Streaming integrations and Mobile Page Analytics. “Boosted” posts. Brands can now increase their post’s reach directly from their …

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Book now for SMX Advanced – rates increase next week!

Your chance to save up to $50 on actionable, advanced search marketing tactics and training expires this Saturday night! Secure your SMX Advanced All Access pass now for just $219 and join us online, June 15-16, to dive deep into the latest, sophisticated search marketing topics and trends, hear what …

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Looking to leave WordPress behind? You're not alone

Most of the Content Management Systems (CMSs) businesses use today were originally built for a single purpose — delivering content to a desktop web browser. Looking closer, WordPress — the open-source platform now used for everything from e-commerce to massive corporate sites and owning 65% of the CMS market (see …

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SMX Convert: Submit your session ideas now

The SMX single-day learning journey events, SMX Report and SMX Create, have been a hit with attendees eager to learn an end-to-end approach on in-depth search marketing topics. The third event in the SMX learning journey series will be SMX Convert taking place on August 17th, which will continue in …

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